TIMELINE
November 2024
PROJECT TYPE
Informational A2/A3 Poster
TONE
Funky, Youthful, Animated
OVERVIEW
The dive resort needed an informative yet funky poster about Dugongs, the endangered state animals of the Andaman & Nicobar Islands. Their existing design was packed with information but lacked visual charm and engagement. The goal was to simplify, spark curiosity, and make people stop and smile.
OBJECTIVES
Cut down the info to 5–6 engaging facts
Make the poster feel alive with animated/funky vibes
Include a map reference showing where Dugongs are found
Mention they are also called Sea Cows
Ensure brand visibility with the dive resort logo
TAKEAWAY
I learned to strip down complex, heavy content into bite-sized, visual-friendly pieces without losing meaning.